Restaurant Marketing Agency London

Empty Tables Are a Marketing Problem. We Fix It.

London's most results-focused restaurant marketing consultancy. We don't sell followers. We fill seats and keep them filled.

We respond within 24 hours.

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Trusted by 70+ businesses across the UK and globally, with 15+ years of proven results

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Fintech
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SAAS
Hospitality
Hospitality
Retail
Retail
e commerce
e-commerce
Professional Services
Professional Services
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You have a great restaurant. London doesn't know it yet.

The food is excellent. The experience is right. The team is trained. And yet  midweek covers are down, new customers aren’t coming back, and every time you try to fix it, you end up with a social media agency that posts pretty pictures and calls it marketing.

Pretty pictures don’t fill tables. A system does.

Most London restaurants aren’t losing to better food. They’re losing to better marketing. And marketing, done correctly, is not a cost — it is the engine that fills your restaurant before the week even begins.

That’s exactly what we build.

WHAT IS RESTAURANT MARKETING CONSULTING?

Not a social media agency. A growth system for your restaurant.

There’s a significant difference between a restaurant marketing agency that manages your Instagram and a restaurant marketing consultant that owns your revenue numbers.

We do the second.

At Primewise, we treat your restaurant like a business with a growth problem to solve, not a content calendar to fill. We start with your numbers: covers, average spend, repeat visit rate, and cost per new customer. Then we build the system that moves them.

Everything we do, social media, local SEO, paid advertising, email, loyalty, partnerships, is connected to one outcome: a restaurant that grows consistently, predictably, and profitably.

Built for London restaurants that are serious about growth

You’re an independent restaurant or small group that has strong product but inconsistent covers · You’re a new opening that needs to build awareness and a loyal customer base fast · You’re an established venue that has plateaued and needs a fresh commercial strategy · You’re a multi-site operator who needs a unified marketing system across all locations · You’re spending on marketing but can’t see what it’s actually returning
imgi 188 free photo of gourmet meal with red wine in calabria

The 360° restaurant marketing system.

Every service is connected. Every action is tied to a number. Nothing runs in isolation.

01 — Restaurant Social Media Marketing

Content that converts, not just impresses. We create and manage social media that turns followers into bookings — with strategy, creative direction, and a clear line between content performance and covers.

02 — Local SEO & Google Visibility

When someone searches «best Italian restaurant Shoreditch» or «restaurants near me» — you need to appear. We optimize your Google Business Profile, local citations, and on-site SEO to make sure you do.

03 — Paid Advertising — Meta, Google & Beyond

Targeted campaigns that reach the right Londoners at the right moment — whether they're planning a date night, a corporate dinner, or a Sunday lunch. Every pound of ad spend is tracked to bookings, not impressions.

04 — Email Marketing & Automated Retention

Your existing customers are your most valuable asset. We build the email and CRM systems that bring them back — automated birthday offers, midweek promotions, loyalty triggers, and re-engagement campaigns that run without you lifting a finger.

05 — Restaurant Marketing Strategy & Plan

Before any execution, we build the plan. A clear, data-driven restaurant marketing strategy that defines your target customer, your positioning, your channels, and the specific numbers each activity is designed to move.

06 — 360° Restaurant Marketing — Full Service

For restaurants that want everything connected and managed. One team. One strategy. Every channel working together to fill your restaurant — consistently, predictably, and profitably.

SERVICES

01

The 360° restaurant marketing system

Content that converts, not just impresses. We create and manage social media that turns followers into bookings with strategy, creative direction, and a clear line between content performance and covers.

02

Local SEO & Google Visibility

Shoreditch» or «restaurants near me» you need to appear. We optimise your Google Business Profile, local citations, and on-site SEO to make sure you do.

03

Paid Advertising, Meta, Google & Beyond

Londoners at the right moment whether they're planning a date night, a corporate dinner, or a Sunday lunch. Every pound of ad spend is tracked to bookings, not impressions.

04

Email Marketing & Automated Retention

valuable asset. We build the email and CRM systems that bring them back, automated birthday offers, midweek promotions, loyalty triggers, and re-engagement campaigns that run without you lifting a finger.

05

Restaurant Marketing Strategy & Plan

Before any execution, we build the plan. A clear, data-driven restaurant marketing strategy that defines your target customer, your positioning, your channels, and the specific numbers each activity is designed to move

06

Full Service 360° Restaurant Marketing

For restaurants that want everything connected and managed. One team. One strategy. Every channel working together to fill your restaurant consistently, predictably, and profitably.

What happens when the system works

Independent Restaurant (Midweek Recovery)
A well-regarded London restaurant was consistently full on weekends but losing significant revenue to low midweek covers. We built a targeted retention and paid campaign strategy focused specifically on Tuesday–Thursday. Result: Midweek covers increased by 65% within 90 days. Revenue up 28% month on month.
New Opening | Building from Zero
A new London dining concept needed to build awareness, social following, and a loyal early customer base before and after launch. We ran the full pre-opening and launch marketing campaign. Result: Fully booked first three weekends. 2,400 email subscribers before opening night.
Multi-Site Group | Unified Strategy
A London hospitality group with four sites had four separate marketing approaches and no unified strategy. We rebuilt their marketing system from the ground up one strategy, one voice, one reporting framework. Result: Group-wide revenue increased 34% year on year. Marketing cost per cover reduced by 40%.

We measure ourselves by covers. Not content

Most restaurant marketing agencies in London will show you beautiful Instagram grids and impressive follower counts. We show you something different: how many people walked through your door because of what we built.
Primewise was founded by operators who have managed growth at scale, building marketing systems that drove millions in revenue across multiple industries, including hospitality and F&B. We understand the economics of a restaurant: the margin per cover, the cost of an empty table, the lifetime value of a loyal customer who comes back every month.
When we build your restaurant marketing strategy, we’re not thinking about content calendars. We’re thinking about your P&L.

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What our clients say

★★★★★
""Every agency we'd worked with before talked about reach and engagement. Primewise talked about covers. That's the only conversation that matters.""
Owner, Independent Restaurant, East London
★★★★★
""They built us a marketing system, not a social media presence. The difference in revenue was visible within 60 days." "
Operations Director, London Hospitality Group
★★★★★
""Our new opening was fully booked for the first month before we even launched. That had never happened to us before." "
Founder, New Dining Concept, West London

Your questions answered

FAQ

What makes Primewise different from a restaurant marketing agency?

Most agencies execute tactics social media, ads, email in isolation. We start with your business numbers and build a connected system where every activity is tied to a commercial outcome. We are consultants first, executors second.

How much does restaurant marketing cost in London?

It depends entirely on the scope of work. We offer project-based engagements for strategy and audit work, and monthly retainers for ongoing management. Book a free consultation and we’ll tell you honestly what your restaurant needs and what it costs.

How quickly will I see results?

Paid advertising and targeted campaigns typically show measurable impact within 30 days. Organic channels  SEO, email, social build over 2-3 months. A full 360° system compounds over time and produces the most significant results within 3–6 months.

Do you work with independent restaurants or only large groups?

Both. We work with independent restaurants, small groups, and multi-site operators. The strategy is always built around your specific situation not a generic template.

Can you help with a new restaurant opening?

Yes. Pre-opening marketing is one of the highest-impact engagements we do. The first 90 days set the trajectory for everything that follows. We work with new openings on launch strategy, pre-opening audience building, and the marketing infrastructure that fills the room from day one.

Do I have to use Primewise for execution, or can I just get the strategy?

The choice is entirely yours. Many restaurant owners take the strategy and execute with their own team or existing agency. Others want us to manage everything. We build every strategy to work either way.

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Your restaurant deserves more than pretty content. Let's talk about filling seats

No pitch. No pressure. Just an honest conversation about your restaurant, your numbers, and what it would take to move them
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